The Minnesota Vikings have made another partnership for the new stadium. This time, it is online fantasy football giant DraftKings that has inked a deal with the team.
Dec 28, 2014; Minneapolis, MN, USA; Minnesota Vikings quarterback Teddy Bridgewater (5) in the huddle in the first quarter against the Chicago Bears at TCF Bank Stadium. The Minnesota Vikings win 13-9. Mandatory Credit: Brad Rempel-USA TODAY Sports
The Vikings are one of 12 NFL teams that DraftKings currently have a working relationship with. This deal will put prominent advertising for the fantasy football website around U.S. Bank Stadium. In addition, exclusive their games will be available for those in the market are of the Minnesota Vikings. There will also be linking to DraftKings on Minnesota Vikings websites and unique experiences available.
In the official announcement on Vikings.com, DraftKings CEO Jason Robins spoke about their partnership and working with ESPN to provide games with massive prizes during the NFL season.
"“Offering the best user experience is always our number one goal at DraftKings and partnering with 12 football teams of this caliber ensures that we will have the best games and offerings for the DraftKings community. The sky is the limit for our partner teams and their fans this NFL season, as we host the largest contest in daily fantasy sports (DFS) history in Week One, join forces with ESPN to seamlessly bridge daily and season-long fantasy football, collaborate with FOX Sports on unique TV integrations and open in-stadium lounges at three outstanding facilities.”"
Right now, Draft Kings is offering their $10 Million Guaranteed Millionaire Maker Fantasy Football Contest as well as giving away $1 to the fantasy football GM who finishes the highest and plays ESPN fantasy football. With daily and weekly fantasy games from all sports, DraftKings can be a great place for fans to show off some of their knowledge and maybe win some money.
This should be a great, and fun, partnership between the Minnesota Vikings and DraftKings which should be beneficial to both parties. But now, I have to go make my picks for the Millionaire Maker contest.
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