Minnesota Vikings move to digital game tickets to prevent counterfeits
By Adam Carlson
Physical tickets will become a thing of the past for fans attending Minnesota Vikings games at U.S. Bank Stadium in order to cut down on counterfeits.
There was a time when digital tickets to events weren’t in existence. Fans would buy physical tickets to things like Minnesota Vikings games and if they were lost or stolen, getting a replacement was a huge challenge.
Living in the digital age offers a lot of conveniences. One of those is how a smart device can access tons of information with just a few touches, and that includes tickets to games as U.S. Bank Stadium to watch the Vikings play.
Recently WCCO CBS Minneapolis shared a video discussing the team moving to digital tickets going forward in order to prevent forgeries and add to the convenience of those attending football games.
Ben Goessling wrote about the ticket change on the Star Tribune, which stated that Minnesota joined several other teams including the Denver Broncos, Atlanta Falcons, Dallas Cowboys and others.
There are some interesting things that go along with the digital ticketing system. Not only does it provide secure transfer of tickets between parties, but it also allows the Vikings to gather more information about the people purchasing and using tickets with hopes to “improve communications with fans before and during games.”
The best part of this program is that it hopes to considerably cut down on counterfeit tickets, since seller scams on Craigslist and other sites which have been running rampant over the last few seasons.
Starting with the 2018 NFL season, mobile entry through the Vikings app or online accounts will be the only acceptable means of ticketing at U.S. Bank Stadium for fans heading to U.S. Bank Stadium to watch Minnesota play.
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While it is a little sad to see the end of an era when it comes to physical tickets, the new digital system should help to streamline the customer experience and help cut down on the number of fans who are disappointed by not being able to watch the game after paying money for fake tickets.